Business Communities bring companies and professional clients into contact via the web and from the outset: using a modern, multimedia approach, always in the target language, buyers can consult a catalogue of a Company’s profits and its profile, with videos, presentations, and technical schedules that can be downloaded, as well as using specific e-commerce systems and platforms.

Marketing 2.0 works at setting up communities around a service or product to be promoted. It supports and strengthens a feeling of sharing between consumers and partners, catalysing services and development strategies, self-affirmation, and self-support for new tribes.

Creating Consumer Communities and animating them has become essential for everyday companies, in order to complete their communication strategies and manage the online reputation of their brand.

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